In a move that combines sustainability and innovation, Samsung Electronics developed a new material that gives ocean-bound plastics new life as they’re incorporated into various Galaxy devices.
Made with repurposed ocean-bound discarded fishing nets, the use of this material marks another step in our Galaxy for the Planet journey that aims to minimize our environmental footprint and help foster more sustainable lifestyles for the Galaxy community.
Now and into the future, Samsung will incorporate repurposed ocean-bound plastics throughout our entire product lineup, starting with our new Galaxy devices that will be revealed on February 9th at Unpacked. These devices will reflect our ongoing effort to eliminate single-use plastics and expand the use of other eco-conscious materials, such as recycled post-consumer material (PCM) and recycled paper. With this transformation, the future of Galaxy technology will bring leading product design and deliver better environmental impact.
When you think of ‘ocean-bound plastic’, you likely envision a water bottle or a grocery bag drifting on the ocean surface. What may not come to mind is a more hidden threat – the 640,000 tons of fishing nets that are abandoned and discarded every year.
Lingering in our oceans for centuries, these ‘ghost nets’ are responsible for trapping and entangling marine life, damaging coral reefs and natural habitats and even ending up in our food and water sources. These discarded fishing nets are disrupting the delicate balance of our environment at an alarming rate. Collecting and repurposing these nets are vital first steps in keeping our oceans clean as well as preserving the planet and our collective future.
Samsung has always pushed the boundaries of mobile technology, and the company is now looking to do the same with its sustainability practices. By giving new life to discarded fishing nets that would otherwise become dangerous waste, Samsung – through its creative solution – exemplifies how we can all do more with less to conserve our planet’s resources.
Samsung is committed to addressing ocean plastic pollution in a way that will positively impact not only the environment but also the lives of all Galaxy users. This new technological advancement marks a notable achievement in the company’s journey to deliver tangible environmental actions and protect the planet for generations to come.
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In Sri Lanka, Samsung has been recognized as the ‘Most Loved Electronics Brand’ for three consecutive years by Brand Finance Lanka’s review of the country’s most valuable brands. As Sri Lanka’s No.1 smartphone brand, Samsung’s customer base in the country spans across all age groups, particularly the Gen Z and Millennial segments.