MASTERCARD RENEWS LONG-STANDING PARTNERSHIP WITH RUGBY WORLD CUP
A deep passion for rugby, its values, and the sport’s unique ability to unite are behind Mastercard renewing as a Worldwide Partner for Rugby World Cup 2023 in France. The global payment leader becomes the tournament’s preferred card and will support rugby’s growth worldwide through its showcase event.
Mastercardhas enjoyed a successful and long-standing relationshipwith Rugby World Cupsince 2008, which includes the record-breaking Rugby World Cup 2019 in Japan, the first in Asia that inspired 2.25 million new rugby participants on the continent. Mastercard will once again provide its innovation and expertise to enhance fan experience at the 10th men’s Rugby World Cup in 2023.
Partnering in the tournament’s mission to be the most sustainable and impactful Rugby World Cup ever, Mastercard is embarking on a three-year journey that will bring to lifeimpactful commitments for society, rugby and the planet as well as celebrate 200 years of rugby with audiences around the world.
Mastercard willoffer priceless experiences for its cardholders and fans, including priority access to tickets for Rugby World Cup 2023, with the showpiece event starting its first ticket sale this year. In addition, and together with Rugby World Cup, Mastercard will curate some truly one-of-a-kind experiences for rugby fans ahead of and during the tournament in France.
World Rugby Chief Commercial Officer Tom Hill said: “Mastercard has been a long-standing supporter of our sport,being involved as a Worldwide Partner in all men’s Rugby World Cups over the last decade. It is our great pleasure to count themagain in the worldwide rugby family and we are excited to partner with them on this great journey.
“Mastercard shares our values and ambitions to delivera game-changing tournament, one that will set new standards in social responsibility, inclusion and sustainability for a major rugby event as well as capture worldwide fans’ imagination for the 200th anniversary of our sport.”
“We want to support peoples’ passions by bringing them closer to who and what they love — the athletes playing their favourite sport, the teams they connect with, the camaraderie of live or digital sporting events,” said Raja Rajamannar, Mastercard Chief Marketing and Communications Officer. “Mastercard is pleased to renew our partnership with Rugby World Cup and help create memorable moments for players, fans and sporting communities around the world.”
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